The Daily Digital Marketing Press

January 20, 2024

Connecting with Customers: A Guide to Effective Brand Awareness with PPC

Brand awareness is crucial, especially if you’re a thriving business in the market space. Customers associate brands with specific products only if they’re well-versed with the brand’s unique offering. According to Statista, worldwide digital spending is about to reach $836 billion USD by 2026. With too many options available, it can be daunting to choose […]

December 25, 2023

Why Brands Need Online Reputation Management in 2024?

It is often said that the true test of a negative situation is how you handle it, and this term also applies to brands. It is because the social web gives everyone the freedom to have an opinion about you, and only a few of them would understand the facts. The web is full of […]

November 30, 2023

Meta Pixel Guide: How to Set Up and Use It (2024)

Running Facebook ad campaigns is just one part of the story. How do we know that the Facebook ads are converting? Welcome to the world of Meta Pixel, where you can track the performance of your ads. In the fast-paced era of digital marketing, everyone wants groundbreaking results. Yet, they use uncertain and crooked strategies […]

November 23, 2023

How to Submit a Sitemap to Google Search Console?

Have you recently created your website, but it is not ranking in the top results? Chances are that the Google ‘spiders’ have not crawled your website. Let me explain! Google follows various criteria to rank your website in the top results. It is the duty of the Google ‘spiders’ or Google bots to crawl through […]

November 10, 2023

E-commerce Marketing: 5 Expert Strategies to Boost Your Online Store 

Imagine you’re watching your favorite shows on Netflix, or maybe you’re freelancing on a platform like Upwork. Or, think about ordering pizza online or even getting your favorite pop culture merchandise delivered right to your doorstep. Well, guess what? That’s all part of ecommerce. E-commerce is an advanced technology that has revolutionized the way we […]

November 9, 2023

Digital Marketing Strategies for B2B Lead Generation

Have you ever found yourselves reaching for the stars, honing your skills to the extent that will help you achieve milestones? We get it because we have been there too! Back in 2005, Deftsoft started its journey with an aim to achieve greater goals. Through countless trials and errors, we managed to learn life lessons […]