Build A Strong Online Presence
with Automotive SEO

We build your automotive firm with stellar SEO services driving leads, phone calls & foot traffic.

Whether you are a newbie in the world of automotive industry or run a well-established car dealership, to boost sales you need online presence. Creating a name in the hypercompetitive auto industry is not easy but those claw their way out who effectively advertise their business. And, we are not talking about the traditional TV ads to spread the word out for your car dealership but bespoke automotive SEO services.

Deftsoft the leading auto SEO service provider will help you build, customize website to match the user’s intent who are searching for information about your cars or car parts. We know consumers looking for different products have one thing in common. They search the internet to find the right dealer and it’s only through SEO, as a car dealer you can reach out to your customers at the right time.

Let's Work Together
Deftsoft SEO | Digital Marketing Services
Deftsoft SEO | Digital Marketing Services

Key Statistics about Automotive SEO
That will take you by Surprise

  • There has been an increase in automotive digital ad spend in 2021 accounting to $13.29 billion.(eMarketer)
  • 1 in 3 per cent of car buyers know the value of car they want to buy.( COX)
  • 95 % of vehicle buyers use digital as a source of information.(Google)
  • Automotive shoppers spend 33% of their research time on a mobile device.( J.D Power)
  • 66 % of automotive calls generated from search engines come from paid search.

What is Automotive SEO and How It’s Different from
Traditional Marketing?

We all know SEO and digital marketing are important for boosting online success of your car dealership. But, you might be thinking is automotive SEO right for your business and do you need an automotive SEO strategy? If these questions come in your mind, we are here to clear all your doubts.

Automotive SEO is all about building a website that is suitable for your auto dealership with focus on optimization, link building, content customization, and other efforts that will boost car purchase. In auto SEO, the key SEO variables that need attention to boost ranking on the SERP include:

Creating navigation
links

Meta tags

Headlines

Content

Keywords

Why to
invest in
Automotive
SEO ?

  • Get a Competitive Edge: To rank higher in the search engines, invest in SEO to grab more attention and generate more clicks.
  • Get Targeted Leads: By adding broad keywords like car dealership you will not get to the first page. Use location specific keywords to get more traffic.
  • Gain authority: People consider high ranking websites to be credible, respectable and authoritative.
  • Increase brand awareness: Even if you have the best cars and super after sales service, if customers don’t know about your brand it will be of no use. To increase brand awareness invest in automotive SEO.
  • Create bespoke user experience: Through an appealing website and creative landing page, grab user’s attention. User experience also depends on the website speed.
  • Snippets and Website Schema: Google offers snippets that are longer sections of the text that showcase at the top of the search engine results. Use this feature to promote your content.

Automotive SEO vs PPC Which one to Opt for?

Hundreds and thousands of people search the internet to find cars and car dealers. Most of the searchers click on the first links that appear on the SERP.Want your dealership to be amongst the top dealers on the first page of Google? If so, you have two options to do so. Either invest in SEO or go for paid Google ads.

In PPC, you can set up a paid campaign based on your goals and search terms you want to rank for. Next, set the budget and Google will serve your ad at or near the top of the relevant SERPS.

But, in PPC once you stop the campaign your work will be lost, that’s not the case with SEO. Although SEP is a long term process but provides long term results that can help you scale your automotive business. Through well-tuned automotive SEO you can lift your site to the top. Deftsoft the leading digital marketing agency specializes in both automotive SSEO as well as PPC. Whatever marketing technique you select, we are pleased to help you.

Add Automotive Local SEO Services to your
Arsenal and let your Business Shine

Deftsoft has expertise of working with hundreds of automotive service companies and specialize in various aspects of digital marketing. Your automotive business deserves state of art and customized SEO strategy that drives results. And, we are her to deliver what you have been looking for! Irrespective of whether you own a car workshop or a luxury car dealership, it’ through advanced SEO strategies you can increase website ranking.

Have a look at the wide range of advanced automotive SEO services we provide to clients.

Keyword Research

It’s essential to select the right keywords when doing automotive SEO. Use keywords bases on the competition, search queries, and user intent. We use Google adwords tool to validate keywords.

Create Quality Content

We will create content keeping automotive needs of customers in mind. To convey information about your brand we will write web pages, blogs and emails.

Landing Page

Create user friendly and clean landing page to display information to customers, increasing website traffic and conversions.

Local SEO

Our team will optimize listings of your automotive business in GMB. If your business shows up in location-based searches, you will get more leads.

On-Page SEO

Here we will focus on Meta tag optimization, conversion rate optimization, and featured snippet optimization.

Technical SEO

If your website takes forever to load, customers will switch. But, fret not! At Deftsoft , we will use technical SEO to create a fast and responsive website.

Hold Our Hands and Explore the Wide Range of Automotive SEO Services

Want to work with an automotive SEO agency that delivers proven results? If so, count on Deftoft the top rated SEO agency that gets you like no one else. Deftsoft specializes in developing automotive SEO strategies that will boost your online presence and bring you a step closer towards your marketing objectives. Since the automotive industry is constantly changing, it’s important to keep up with these changes and develop tailored strategy that matches with the users intent.

Get, in touch with us to enjoy bespoke automotive SEO services

With fierce competition on the internet, optimizing your website is something you can't ignore. This is where our SEO experts will help you. We will use the right tactics to increase your organic traffic, build authority and increase conversions. Have a look at the wide range of law firm SEO services we provide to our clients.

  • Goal-Oriented SEO Solutions: To achieve your specific SEO gold, count on our laser focused and advanced SEO strategies.

  • Expert Team: Our team of certified SEO professionals will give you the best possible results. We will take your business to the new heights of success.

  • On Time Reports: We provide transparent results, by providing monthly and weekly reports highlighting the status of the project.

  • Reliable Results: We will provide timely update son the success of the project, take your feedback, answer suggestions, concerns or questions you have. We will address your queries on a timely basis.

  • Use Correct Website Schema: We will integrate schema markup on your website to give you a heads up against your competitors.

  • Successful Track Records: We have a proven track record of going above and beyond to help businesses achieve the set objectives. Partner with us to outrank your competitors.

Automotive SE0 Trends that Car Dealers
Must watch out for in 2022

  • Mobile Optimization is Still Important: Mobile has changed the way how we search for a care dealer, compare prices and read reviews before going for the purchase.
  • Mapping customer journey: Automotive SEO agency must be able to keep a customer on the right channel and reach out to them at the right time and the right place. Mapping includes taking feedback and opinions.
  • Videos will be More Personalized: In 2022, it’s essential to make personalized videos and adapt to the user needs. Video marketing is the ultimate tool for the automotive brands.
  • Customized Marketing Approach: On the basis of customer data, brands must provide customized services to the target audience. Automakers must provide customer care and marketing operations in a personalized manner.
  • Use of AR and VR technologies: Automotive SEO personals must incorporate AR and VR in their marketing strategies. Through AR buyers will get an overview of the car model will look like and also get a virtual tour of the interior of the vehicle.
  • Voice Search Optimization: We will optimize online content for voice search in a bid to increase website traffic and footfall to the physical showroom. Here our team will ensure keywords and phrases match with the customers informal speech.

7 Key Tips to Make the Most of your Advanced Automotive
SEO Strategy

If your car dealership website is not properly optimized you will lose valuable customers. It’s important to highlight the company profile, provide a map and add NAP details on Google. Also, make sure your website contains photos and a full description of what your product or service is. The automotive SEO process involves a lot of activities some of them include:

  • Make Impression with a Stellar Website: Make your first impression one of a ling with a stellar website. Make sure your website contains at least 400 words, includes your address and phone number, HI tag, Meta description, alt text and social sharing plugins.
  • Create Valuable Content: The roots of an effective SEO strategy is a valuable content. Your content on-page as well as off-page content must contain relevant keywords but the focus should not be on keywords but on content quality.
  • Use GMB: Your website must show up in the local 3 pack and stay there. Keep your GMB current with accurate opening hours, complete address and location listings.
  • Use Link-Building Opportunities: The more websites link with yours, the more authoritative you become in the eyes of Google.
  • High quality graphics and photos: Your automotive website must contain high quality graphics and make sure you use alt attribute to ensure crawlers take your pics into account.
  • Local SEO: Small car workshops can make a lot out of local SEO. Through local SEO people will gain access to your business opening hours, check address and read customer reviews.
  • Social media must be in your arsenal: Social media is the most powerful platform for promoting products and services. Stay active on top social media platforms to promote products and build relationship with customers.
Deftsoft SEO | Digital Marketing Services
Deftsoft SEO | Digital Marketing Services

Amazing Results That Showcase
Our Expertise

Want to know how our automotive SEO services will take your car business to the next level? You might be thinking what are the various tools we use to promote your business online? Have a look at our case studies to get answers to all your questions.

Local Automotive SEO Case Study

Deftsoft’s experienced SEO professionals performed local automotive SEO for Big Brand Tire, a tire retailer and automotive service center. We achieved the following results in just one month-

  • Direct searches: 127,802
  • Discovery searches: 77,191
  • Branded searches: 40,032

We focused on GMB optimizations, multiple geo-targeting and local citation building to achieve these results.

PPC Automotive Case Study

We ran a PPC campaign for our client Wheel Plus – the finest car accessories provider. We focused on creating search, display, shopping, dynamic, and performance max campaign achieved-

  • Impressions - 34,871,322
  • Clicks - 269,557
  • Conversions - 988.00
  • CPA - $73.60
  • ROAS - 6.10
  • Amount Spent - $72,717.57
  • Revenue generated - 443,630.04

We focused on GMB optimizations, multiple geo-targeting and local citation building to achieve these results.

I highly recommend hiring Ruban and his team for SEO work. My experience was excellent. Ruban communicated throughout the process, always updating me what had been done and next steps. I feel very confident in their abilities. AND, I know that they provide so many services beyond SEO that all work together to gain traffic/awareness/sales. Ruban was great. I look forward to out next project together.

Wendi Gilbert

Working with Renu and team was a positive experience from start to finish. Always responsive, they implemented expert interventions for our Google Ads campaigns, and we are now seeing improved results. So I will definitely be engaging them again when the need arises, and happy to recommend their services.

Devin Iyer

I was very happy with the work completed by the experienced team at Deftsoft. We were able to recover a lot of organic hits on Google thanks to the good work the team did for me, and I would love to partner with them in the future as well.

Greg Hernon

Great company to work with! I needed help from the SEO team to improve the rankings of my website. The best thing about them was that they completed work right on time. I would appreciate them for their hard work and dedication

RoseAnne Ruccello

Deftsoft has done a remarkable job in improving organic traffic for my website. The quality of work which they have performed over the past 1 year has helped my business in terms of increased website visibility and conversions. A great team to work with!

Dylan D

It was a great experience working with the PPC and SEO team at Deftsoft. The team is highly professional and provides results on time. Their flexible working schedule and round the clock help is what sets them apart

Charles Rey

I have worked with Deftsoft for running SEO and social media campaigns. I have communicated my needs, and the team successfully completed the tasks right on time. They communicated every progress on the project through weekly and monthly campaigns. Would recommend the team for their transparent and well-organized work!

Monika Gostic

I had a great time working with Deftsoft. Always on time, delivered what I asked for within the stipulated budget. We worked together to resolve issues on the website and also improved the SEO rankings. Would like to hire them again!

Derren Ohanian

The best thing I liked about Deftsoft was their communication and great service. Every time I needed their help, they were around the clock, ready to help us and respond to our queries. Would love to work with them in the future as well.

Matt Moe

Great People, hard workers, fair price. Deftsoft has done a fantastic job working on our paid digital marketing and SEO campaigns. We've been using Deftsoft for nearly 2 years now with over 30,000 hours worked here on Upwork. We would not have kept them around for that many hours if they were not driving results. They are hard workers, fantastic at communicating, great at creating marketing plans and even better at executing them. Our site ranges between 250,000 - 1,000,000 monthly users. Deftsoft created a number of Google and Facebook audiences and campaigns to improve traffic and sales. Among other things, they reached out to bloggers for guest post that in turn increased our SEO rankings yielding higher visible results on Google, Yahoo, and other search engines. They built up our Adwords, Facebook, Bing, Youtube, and Adroll campaigns dramatically. We're very happy to be working with them still. I expect to see them continue to grow as a company. I highly recommend the team at Deftsoft for anyone wanting to increase their visibility or sales online.

David Foster

A good and very well organised job. In my case, I was completely new to this and did not understand all of the options that were proposed to me (my mistake), but the result is still very positive. With 2 years of experience and my actual knowledge of SEO, I would set the relationship a different way but when I started I just "gave the keys" and it ran very well. I think he has enough knowledge to adapt to beginners (like me at that moment) and people that already know what they want. I definitely recommend this freelancer!

Benoit Querne

FAQ on Automative SEO

Why do I need automotive SEO services?

If you want to reach out to online customers at the right time invest in automotive SEO services. If you don’t have a quality website and well-established online presence acquiring customers or even retaining existing ones will become difficult.

To rank high on SSERP it’s important to select the right key words and phrases. Use the phrases people use when typing a query in the search engine. However doing keyword research on your own can be difficult. This is where Deftsoft, the leading automotive SEO service providers will help you out!

Our automotive SEO campaign included a wide range of services like content writing and optimization, local search techniques, technical design updates, link building, data measurement, performance tracking and more. To enjoy our wide range of services, give us a call!

Through content marketing we will boost the traffic of your automotive website. In content optimization we will focus on Meta titles, Meta descriptions, headings, alt tag, write informative blog, social media and more. We will fine tune and revamp your content to attract more users.