Around 77 % of people use search engines before seeking medical services. Also, 7% of daily Google searches are health-related, with 70,000 health care searches performed every minute. The data clearly shows that you will lose valuable patients if your healthcare website is not visible online. If every effort you have made to increase digital presence has backfired, it's time to consult Deftsoft, one of the leading digital marketing company for the state of the art medical SEO services.
Are patients choosing competitors medical services over yours because their website ranks higher on Google? You have tried advanced tactics and conducted A/B testing to increase your ranking? But, all these efforts have not provided any satisfactory results. Fret not! Deftsoft will help your medical practice keyword rank #1 for your primary treatments and procedures.
You have developed a healthcare website and are now looking to get more attention from patients online. You are thinking of advertising on local news media, launching a PPC campaign, and relying on word-of-mouth referrals? But, all these approaches will not be enough to boost brand awareness and provide you an edge over competitors. SEO (search engine optimization) is a strategy that will boost online visibility and drive more traffic to your website. Other key benefits of SEO campaign for your healthcare business include:
As an orthopedic surgeon, whenever someone types spiral injury on Google, you want your website to appear on SERP. Similarly, whenever users type "dentist near me," you want your name to show up if on Google local 3 pack, if you are a dentist. How is this possible? The answer lies in SEO. Medical practitioners can optimize their websites for top search engines like Google and Bing using advanced SEO strategies.
A successful hospital, practice or healthcare facility can't work without a creative user friendly website. SEO friendly website is creative hub of your medical practice and communicates patient's information on a click to generate more leads. But, that's not all, if you want patients to find your website, your website must rank on the first page of the organic search results. This is where we will help you with proven SEO strategies.
SEO is not only about keyword optimization, but more than that. Keyword stuffing is the thing of the past; Google now cares more about natural, readable, and informative content. But, this is just the tip of the iceberg; other things involved in SEO campaign for healthcare organizations include:
Deftsoft offers state-of-the-art SEO growth opportunities to medical firms to help them achieve their business objectives. We use an innovative blend of digital and marketing growth campaigns to develop the way patients find and connect with medical service providers.
Our cost-effective SEO solutions will give a needed boost to your healthcare business. Through our local SEO campaign, you will enjoy more returns than any other form of advertising. Apart from SEO, we also offer PPC for medical websites to achieve results fast.
We performed Facebook ads for Urgent Care East Greenbush, which led to 3,267 total reach, 9 total conversions/leads, and $17.34 cost per conversion in the first month. To enjoy the same or better results, give our SEO team a call!
SEO is not a one-size-fits-all approach. Different industries need different approaches to SEO. As an example, a cosmetic brand or fitness brand requires a typical SEO strategy that focuses on images and keywords. However, Medical SEO is a completely different field. If you are new to medical SEO and don't know how to manage your healthcare SEO journey, we will make it easy for you. The ranking of your medical SEO website will depend on several factors. In general, the critical ranking factors that Google considers and we focus in our SEO strategy for health care websites include:
Deftsoft has expertise in building trust and traffic through SEO and content management. Our experienced SEO team will help you turn your healthcare website into a wealth of information through remarkable and extensive SEO services. We keep a tab on the latest updates and exhibit the best efforts to generate the best results through our SEO campaign. Have a look at the wide range of medical SEO services we provide to our clients.
Deftsoft being the leading SEO healthcare agency, will help you succeed in the specific niche market. We provide healthcare SEO services to improve your medical business ROI. Our team follows an integrated approach focusing on not only medical SEO but also social media marketing and PPC. We will make sure your prospects find your website wherever they are with the help of our cost-effective healthcare SEO services. Partner with us to give a boost to your online rankings.
It's no rocket science to understand that medical SEO is the key to boosting ranking on the SERPs. Our team of SEO experts at Deftsoft, the leading SEO agency, will start your SEO journey with digital competitive analysis. We will compare your web presence with that of the top competitors and find out the opportunities you are missing and determine your digital marketing priorities. Here is a list of detailed steps we perform in Medical SEO to provide optimal results.
The first step in our medical SEO strategy will be to conduct an SEO audit of our client's website. This will enable us to figure out the goals and objectives, what the website is currently doing, and what more we can do to improve ranking. In this step, our focus will be on:
Here we will focus on improving user experience and the website design. We need to create the right SEO structure to ensure all other SEO activities align and help in reaching the ultimate website goal. Our expert team will conduct an in-depth analysis of on-page and off-page factors to increase the website's ranking. From meta tags to alt tags and schema markup, we will focus on all variables that affect your website ranking.
Backlinks act as a vote of confidence and help increase the website's visibility as crawlers love to visit popular pages. After optimizing on-page factors, we will use backlinks to drive referral traffic to your website. To make the most of the backlinks, our backlinking strategy focuses on:
Did you know almost half of Google searches are local? Whenever a user types "cosmetic health services near me," the top results on SERP and Local 3 Pack map will be based on proximity, relevancy, and reviews. And, if you have not listed your healthcare website on the GMB listing, it's high time you do so. Through local SEO, landing pages and outdated websites will get traffic from potential clients. Our local SEO strategy includes:
Reviews play an essential role in ranking your website for local search results. For example, if the user types liver "specialist near me," Google my business pages with reviews containing specific keywords will show up. It's essential to get excellent reviews from happy clients, specifically reviews that mention the treatment options you want our website to rank for.
Don't let the valuable source of medical search engines slip through your cracks because you don't have the right system in place. This is where Deftsoft , your trustworthy search engine optimization firm steps in! We encourage positive reviews from patients and provide prompt resolutions for negative reviews. Through ORM, we will give a needed boost to your healthcare website.
Deftsoft is committed to helping businesses succeed in their specific niche markets with state-of-the-art SEO services. Since the industry standards and search engine algorithms constantly change, our experts keep track of the smallest updates that matter for your health care website. We provide integrated healthcare social media marketing and SEO services to boost recognition across online channels.
Here are some reasons why you should hire us for Medical SEO services
Every practice is unique and works on different marketing goals. The result varies depending on the size of the market, specialization, keyword selections, and several other factors. However, as a general rule of thumb, it takes 3-6 months to see improvement from SEO.
Using SEO, medical practitioners can attract more patients, improve the visibility of their practices, establish credibility, and segment patients. We will rank you higher on Google and make your website user-friendly.
It's essential for medical websites to post fresh content through web blogs. Posting blogs on the website offers two advantages: first, you are updating the website regularly in the eyes of Google. Second, in every blog, you add additional keywords that help you rank higher for current and new keywords.
In medical SEO, we take extra care while performing any activity to ensure we are not violating any industry-specific standard. We comply with HIPAA regulations and use industry-specific language in the content.